The Super Mario Galaxy Movie Fire Mario Poseable Plush 14

Cheapest Ive seen it and according to Amazon this is the cheapest they have ever sold it for:
OFFICIAL SUPER MARIO GALAXY MOVIE: Inspired by the new Super Mario Galaxy Movie, this Fire Mario Poseable Plush with Roto Head is perfect for any Nintendo Super Mario fan
PREMIUM AND DETAILED DESIGN: This jumbo Fire Mario plush features a soft plush body with a sculpted, detailed roto head capturing his iconic look from the new Super Mario Galaxy movie
POSEABLE AND DETAILED: This jumbo plush is fully poseable and features premium details such as acrylic eyes, perfect for any Nintendo figure collection
IDEAL GIFT: With a detailed, movie-inspired look and quality construction, this Super Mario Galaxy Movie plush makes the ideal gift for any young Nintendo fan or serious collector